The History.
Brandmela.

We were at the core of everything out of bounds, everything larger than life, and everything that in the true sense of the word – impacted. From pioneering road shows in India, even erecting a life size Titanic on the roads of Delhi to promote the movie premiere to notching up the Vim bar challenge with the biggest utensil seen, we’ve been at the forefront of change, bringing and affecting it.

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The Hero.

Brandmela aims to be the industry’s most preferred integrated events & marketing solutions agency, to build brands, enable product life cycle development, facilitate distribution and customer experience through an optimal mix of marketing tools that ultimately impact purchase decisions, enhance brand value and inspire brand loyalty.

THE motto.

Our vision is to continue dominating by innovating & setting benchmarks for others to emulate. Guided by purpose, passion, simplicity, beauty, innovation, and surprise, our work is contemporary. We partner with clients to create brands that will endure, and brands that win hearts. We want to help individuals translate their dreams into reality, create lasting relationships, and shape the future.

THE CREDO.

Our Credo compels us to put the needs and well-being of the people we serve first. We are all about dependability, loyalty, commitment and consistency. With the discipline to maintain a clear focus on the fundamentals and the creativity to explore new opportunities, we provide our clients the power to open up their gates to the already huge and growing market.

Santosh Menon- CEO- Brandmela

About the Founder - Santosh Menon

CEO & CHIEF MENTOR

A former TOI copywriter who dabbled in sales, export and PR until he found something that was truly on-brand for him. Today, Brandmela stands tall, having introduced a wave of pioneering solutions that continue to shake up the industry.

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The people.

Effective teamwork is what makes organisations succeed. Chemistry is at the heart of what makes teams great. Much of modern business thinking is centered on understanding the chemistry of what makes effective teamwork tick. And the best way to learn … is by doing, as Confucius once said.

Santosh Menon

CEO & Chief Mentor, Chief Creative Officer

(Brandmela Group, Advertising & Promotions)

Nandini Menon

Managing Partner

(Brandmela Group, Finance)

Reena Zachariah

Associate Group Director

(Brandmela Group)

Kalpana Joshi

Senior Accountant

(Finance)

Suresh Jhulum

Lead

(Production & Studio)

Sandhya Patekar

Deputy Manager

(Operations & Client Co-ordination)

V Manoj

Deputy Manager

(Events & Experiential Marketing)

Nitesh Gawade

Executive

(Finance)

Sejal Varma

Executive Recuritment

(HR)

Ashwin Raj

Manager - Business Development & Strategy

(Major Accounts)

Kushal Singh

Manager - Creative

(Digital & Offline)

Ajay Kumar

Lead

(IT)

Sukanya khandve

Marketing Executive

(Digital & Offline)

Rahul Menon

Manager - Creative

(Digital & Offline)

Maxyz

Creative

Digital

Rahul Parmar

Project Manager

(Adani)

Subject Matter Experts

Vipin Dhyani

Advertising (ATL) - Founder and Chief Creative Director Thoughtshop Advertising and Film Productions
. Experience - 17 years

Vinay Hegde

Events 
Director Colors Events Solutions
. Experience: 17 years 


Sanjay Shanmugaum

Training and HR 
Seasoned Coach and Speaker Experience: 19 years

Sanjeev Menon


Director Strategy & Innovation 
. Experience: 20 years 


The numbers.

1
Events
1
CLIENTS
1
Years

The Highlights.

Pioneered sole ad rights with interactive events for a single brand at Dadar stn. Mumbai’s dirtiest and most crowded station became a brand strategist’s dream platform.

Pioneered India’s first coordinated Roadshow cum sampling exercise for a dandruff shampoo. Sixteen demo floats across four cities in a simultaneously coordinated operation. Creative merchandise distributed during this trail blazer was sported by the TG for over a year.

Launched India’s largest neon sign 120*20 in Mumbai for launch of telecom services. Mobile telephony was never the same again.

Launched the nation’s first demo challenge on wheels advertising set and the multiple city innovative Roadshow blitz with PR.

India’s most innovative outdoor promotion – 15 ft high ‘Titanic’ on wheels. A benchmark forever.

The first mobile bowling alley in the world.

Puja Pandal Antakshari – The first coordinated professionally managed programme across Durga Puja pandals in Kolkata.

Launch branding of Nokia stores in North and West Zone.

Launch of 60000 mothers Maternity Home contact programme pan India.

Corporate brand films to relaunch Band aid, Forbes, Education times, DHL.

Produced and executed innovative puppet show with a creative jingle across 1200 schools for a toothpaste major.

Pan India personal hygiene mega initiative for sanitary pad educational and sampling programme involving lakhs of households.

Consumer engagement programme for soft drink concentrate covering 40lac homes in 60 days

Launched India’s largest retail sales distribution programme for multinational telecom major with team of 1600 programme executives to register 600cr sale in an annum.

Launched breakfast snack for multinational across MTOs and GT with wet sampling. Rolled out a Pan India pathbreaking consumer engagement programme simultaneously for five leading brands for one of the world’s largest FMCGs.

Reckitt Benckiser 50 lac household contact programme (and survived the end of the world).

Vodafone 1500 key Retailer gratification programme.

Multiple Exchange programmes to Europe for India’s top institution St Xavier’s College and Corporates.

Visual Merchandising pan India solutions – Beginning with Raymonds in early 2000, vertical revived with a bang in 2015 . Pan India campaigns for Jack and Jones, Only, Vero Moda, Pepe, Hamleys…

Pioneered sole ad rights with interactive events for a single brand at Dadar stn. Mumbai’s dirtiest and most crowded station became a brand strategist’s dream platform.

Pioneered India’s first coordinated Roadshow cum sampling exercise for a dandruff shampoo. Sixteen demo floats across four cities in a simultaneously coordinated operation. Creative merchandise distributed during this trail blazer was sported by the TG for over a year.

Launched India’s largest neon sign 120*20 in Mumbai for launch of telecom services. Mobile telephony was never the same again.

Launched the nation’s first demo challenge on wheels advertising set and the multiple city innovative Roadshow blitz with PR.

Press & Media